Radical Responsibility As An Artist: Making People Feel with Courtney Wolf

June 21, 2022 Jaine Kershner

I’m chatting with Courtney Wolf from Invision Events all about the Radical Responsibility As An Artist: Making People Feel. We discuss how as artists, we create our art and use our vision, experiences, and perspectives and how that translates to our clients. A little bit about Courtney, she is Invision Event's principal planner, a founder of Educate, Empower, Encourage, and a business, and life coach wrapped up in a wedding planner’s body. She has a degree in Marketing, MBA, and consider her your personal cheerleader and someone who will transform you into part of the "get it done" crew.

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The Art of Receiving with Andrea Freeman

June 14, 2022 Jaine Kershner

I’m chatting with Andrea Freeman all about the art of receiving. Andrea shares and gives tangible tips on how you can shift your readiness to be open to receiving including your business to personal life. A little bit about Andrea, she is a mindful business coach and peak performance planner working with creative entrepreneurs to supporting their evolution. Andrea is on a mission to help service-based business owners realign with their purpose, create greater financial freedom, fulfillment, and make a difference in the world.

Understanding the Wedding Industry Tiers and How to Break into the Next Level with Wendy Kay of Birds of a Feather Events

June 7, 2022 Jaine Kershner

I’m chatting with Wendy Kay from Birds of A Feather Events all about understanding the wedding industry tiers and how to break into the next level. Wendy shares what each level consists of, why understanding where you are and want to go is important and how to break into the next level of your business. A little bit about Wendy, she has been deemed a Top Wedding Planner and Event Designer Worldwide by Martha Stewart Weddings, and Best Wedding Planner in America by BRIDES. As a co-founder of Educate | Empower | Encourage, Wendy finds immense joy in assisting other creatives in leveling up their own businesses.

Get Paid Faster by Streamlining Payments for your Business with Maroo - Anja Winikka

May 31, 2022 Jaine Kershner

I’m chatting with Anya Winikka all about how to streamline payments for your business. Anya shares why she helped co-found Maroo for the wedding industry and how they are helping wedding creatives get paid faster, and easier, and elevating the payment process with your clients right from the beginning. A little bit about Anya, she spent 15 years in the wedding industry as director of marketing and education at The Knot, Anja co-founded Maroo, a free payments platform that helps wedding businesses simply and seamlessly request payments from clients and get paid within one business day.

Sign up for Maroo - Click Here

Learn How to Change Your Mindset with Becky Ringler

May 24, 2022 Jaine Kershner

I’m chatting with my good friend Becky Ringler from Simple Kona Beach Weddings. I’m thrilled to officially kick off our three-part series about mindset & manifestations with today’s first episode about learning how to change your mindset. Understanding the power of your mindset is going to help you break through your blocks and help propel you into the next level of your business. A little bit about Becky is that she has been planning, coordinating, and officiating custom, intimate and beautiful destination weddings on the beach in and around Kailua-Kona, Hawaii, since 2015. Becky is a Mindset, Life, Dating, and Relationship Coach and is author of the book "Realing Him in: The Essential Guide to Manifesting Your Perfect Guy”.

Choosing Your Business Structure, Business Name, and Trademark with Kailey Jacomet

May 10, 2022 Jaine Kershner

I’m chatting with Kailey Jacomet all about choosing your business structure, business name, and trademark. Kailey and I chat about the different types of business structures to consider when starting your business along with choosing a business name that will have longevity. We also discuss the how-to and the why behind trademarking certain parts of your brand. A little bit about Kailey is that Kailey Jacomet is a business attorney and mom of two. In her law practice, Brand Law Boutique, she helps entrepreneurs protect their brands with trademark registration, and provides attorney-drafted contract templates for service providers in her shop, Contractista. This conversation is an important first step when starting your business or if you’re like me, thinking about changing your business name a few years in. I hope it’s helpful for you today but feel free to reach out to Kailey directly for further assistance.

Remaining Relevant in a Changing Industry with Tasha Bracken

May 3, 2022 Jaine Kershner

I’m chatting with Tasha Bracken all about how to stay relevant in a changing industry. Tasha and I chat about how staying relevant and up to date with technology, wedding trends, and branding is keeping yourself in the know with your evolving clientele. A little bit about Tasha owns Tasha Bracken Events which is a full-service event planning company for weddings, events, and gala’s based in Boston. Her work has graced countless prestigious publications like Grace Ormonde, Style Me Pretty, and Carats and Cake.

Want to Get Paid Faster and Never Pay a Processing Fee Again? Meet Maroo + Sign Up for FREE

May 3, 2022 Jaine Kershner

I'm so excited to share my new payment processor with you, meet Maroo! I recently switched to this new payment platform because it was specifically designed and created for wedding pros!

So, what makes Maroo so great? Let me count the ways…

1 - You can accept ACH Payments, Debit Cards, Credit Cards, and Pay Over Time. Prior to Maroo, I could only accept ACH payments through 17 Hats so adding Debit Cards has increased my client's ability to pay online!

2 - No Fees for Bank Transfers (ACH/e-checks) or Debit Card purchases. For each ACH payment, I would pay a $5.00 flat rate to Stripe. So, let's say you pay $60 a month in processing fees by simply switching to Maroo, you could save up to $720 a year!

3 - You can have your clients pay the 2.9% credit card fees automatically. If you accept credit cards, you can now have your clients pay the 2.9% processing fees OR give them the ability to pay another way. (be sure to check with your state to see if you can pass along this fee)

4 - Get Paid the NEXT business day. No more waiting 5-7 days from the other processor companies. Somehow the money magically appears in your bank account in ONE business day. It's incredible!

5 - Pay Other Vendors. Never use Venmo or write a check ever again. Pay other wedding vendors (ie. second photographers) easily with Maroo. Oh, and the best part is at the end of the year, Maroo will create your 1099's for you for FREE! It's one less thing you have to worry about during tax season and one less “fee” from your accountant. Maroo can save you even more money!

6 - It's 100% FREE! Yes, you read that correctly. You don't pay anything to use Maroo which seems totally insane but it's 100% true. It's free to sign up and use Maroo immediately.

So, are you excited to try Maroo? I hope so!

I've completely updated my process to use Maroo as my payment processor. My clients are so happy because they now have multiple ways to pay online and I love getting money into my bank account faster. Yay!

Click and sign up for your FREE Maroo account today!

Using Your Wedding Photo Biz to Build Personal Wealth with Erinn Bridgman

April 26, 2022 Jaine Kershner

I’m chatting with Erinn Bridgman all about how to use your wedding business to build your personal wealth. Erin shares how she created a 6-figure photography business in under two years and how that gave her the capital to begin her real estate empire. A little bit about Erin is that she’s a money management and mindset coach who empowers female entrepreneurs to design a business that is not just 'profitable' but actually grows their personal wealth.

How to Avoid Mishmash Design by Understanding your Seasonal Brand Personality with Lisa Aihara

April 5, 2022 Jaine Kershner

We are chatting with Lisa Aihara about how to avoid mishmash design by understanding your seasonal brand personality. Lisa helps us understand and explains what mishmash design is, how we can find our brand’s season, and how to use that information to tie all of our brand collateral together. A little bit about Lisa is that she is the owner of Ellette Studio, a strategic branding studio for wedding pros, coaches, and lifestyle entrepreneurs who want to make meaningful connections with their customers. Before founding her own business Lisa built a successful digital marketing career with a decade of experience running strategies for brand marketing majors she worked in brand marketing for companies Disney and Hulu.

Check out Lisa’s FREE guide to find out your brand colors.

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