Navigating Seasonal Cash Flow Challenges as a Wedding Photographer with Danielle Hendon

September 3, 2024 Jaine Kershner

We are chatting with Danielle Hendon about how to navigate seasonal cash flow challenges as a wedding photographer. Danielle shares how we can prepare ourselves and our business for dips in income. A little bit about Danielle is the founder and owner of 4 Corners CFO, a firm offering financial advisory services to small business owners on a scale that fits their company and budget. Coupling her decade of experience in corporate finance and accounting with her passion for people, Danielle brings the benefit of “big business” financial analysis to entrepreneurs.

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Developing a discerning eye and how curation can completely change your brand impact with Molly McCauley

May 30, 2023 Jaine Kershner

I’m so excited because I’m chatting with Molly McCauley about developing a discerning eye and how curation can completely change your brand impact. Molly shares her knowledge and personal experience on how by completely and intentionally changing her brand, she had transformed her business. A little bit about Molly, she has over 15 years of experience in the wedding industry and art world. With an MFA in Fine Art Photography, Molly has always set her sights on education. She created Make Pretty Workshops for hands-on photo education and mentorship for fashion-forward, design-driven photographers who want to refresh their brand’s aesthetic and gain the experiences needed to grow their business.

Love the podcast? Please leave a 5 ⭐️ review on Apple Podcasts. Thank YOU for your support!

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How to Know When You’ve Entered the Luxury Wedding Market with Wendy Kay of Birds of a Feather Events

April 18, 2023 Jaine Kershner

I’m chatting with Wendy Kay all about how to know when you’ve entered the Luxury Wedding Market. Wendy breaks down the new cost of entry into luxury weddings, explains what luxury clients are looking for, and how to work seamlessly inside the luxury wedding market. Wendy is the creative director of Birds of Feather Events and co-owner of Educate, Empower, Encourage. She’s been named a Top Wedding Planner and Event Designer by Martha Stewart Weddings and Best Wedding Planner in America by BRIDES. Wendy’s time is focused on educating other vendors on best business practices to transform their own businesses through honesty and “tough love” with E3.

E3 has just launched The Learning Library which is a one-of-a-kind industry resource that grants you the knowledge and insight to uplevel your business in a proven, approachable, digestible (and super affordable!) manner from the lens of three of BRIDES + Martha Stewart Weddings Best Wedding Planners in America. You can choose a lifetime, yearly, or monthly subscription beginning at $99 per month.

Need help submitting your weddings? Join Submission Support - Our Monthly Membership Community

Visit Our Shop - Get our latest Online Course, Templates, and E-Guides

Stay in the know! Subscribe to our newsletter, podcast, join our facebook group, and be sure to follow @t eawithjaine on Instagram

Interested in collaborating? Please fill out our contact page and say hello!

How to Grow an Associate Team with Gary Pope

April 4, 2023 Jaine Kershner

Today I’m so excited because I’m chatting with Gary Pope all about how to grow your associate team. Gary shares his story as to how and why he added associates to his team, how they have helped increased his annual revenue, and why he plans to make a new brand just for his associates. A little bit about Gary, he is the owner of Love Long and Prosper Photography and is based in Connecticut. Early on Gary established himself as a hyper-niched photographer and as a result, he doesn’t look at other photographers as competition, industry trends, or their prices as he now runs a successful 6-figure photography business.

How to Create a Brand That Has No Competition with Eden Strader

February 21, 2023 Jaine Kershner

Today I’m chatting with Eden Strader about how to create a brand that has no competition. Eden explains how she helps her wedding photographers figure out who they are as a person, and how to use their intuition and weave that into their brand which ultimately makes them stand out in a sea of competition. Eden is a six-figure photographer turned business coach who inspires entrepreneurs, artists, and makers to build a life of artistic growth, wealth, and personal power with carefully curated strategies in marketing, mindset, sales strategy, and self-care through excavating her client's unique brand of magic.

How to Get New Followers and Keep Your Audience Engaged with Carissa Kruse

February 7, 2023 Jaine Kershner

Today I’m chatting with Carissa Kruse all about how to get new followers and keep your audience Engaged. Carissa shares her insight on what we should be focusing on for our wedding photography business. A little bit about Carissa is that she has been in the wedding industry for over 10 years and has built multiple businesses including the Wedding-Preneurs Content Club™ and Brides To Bookings™.⁣ She’s a business coach that will help you build your marketing and sales strategies to wow your clients and stand the test of time.

How to Implement Intentional Rest in Your Business and Avoid Burnout with Kelly McWilliams

November 22, 2022 Jaine Kershner

Today I’m chatting with Kelly McWilliams all about how to implement intentional rest in your business and avoid burnout. Kelly shares how she suffered from burnout twice in her career, how she broke through, and found her way to intentional rest. Kelly explains how she sets up her week and years to give herself and her mind a break so that she can be the best version of herself for her clients and her family and most importantly herself. A little bit about Kelly is that she has been producing destination weddings, social events, and celebrations since 2002. Kelly was recognized in 2020 as a Top Planner by Martha Stewart Weddings and she is also a podcast host of This vs. That, Wedding Planning Decisions with Kelly McWilliams.

How to Collaborate with the Beauty Team for Your Next Wedding with Shani Gailbreath

November 15, 2022 Jaine Kershner

I’m chatting with Shani Gailbreath from Canvas and Coif all about how to collaborate with the beauty team for your next wedding. Shani shares how wedding photographers, planners, and other industry vendors can create an incredible experience for the couple as well as the vendor teams. A little bit about Shani. She has over 15 years of experience in the beauty industry and she is the owner and founder of Canvas + Coif. Canvas + Coif serves the luxury market and embodies a less is more, high touch approach to their clients.

The Planner/Photographer Relationship with Sacia Matthews

October 4, 2022 Jaine Kershner

Today I’m chatting with Sacia Matthews all about the planner/photographer relationship. Sacia and I chat about why having a good and strong connection to wedding planners is one of the best ways to grow your business into the next tier/market. Sacia shares her advice, tips, and things to avoid when cultivating these meaningful and authentic relationships with wedding planners. A little bit about Sacia is that she is a destination wedding photographer based on the East Coast. She is a former high school English teacher that is translating those skills to coaching creatives, and her zone of genius is helping them strategize and cultivate their businesses.

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Finding Your Soul in Your Brand with Twah Dougherty

September 27, 2022 Jaine Kershner

Today I’m chatting with Twah Dougherty all about finding your soul in your brand. Twah shares how by discovering who she truly was as an artist and not holding back, she was able to find & define her brand and grow her wedding photography business. She now books her ideal clients and she’s excited for you to find the soul in your brand as well. A little bit about Twah before we get started, Twah is a leading boutique wedding photographer and fashion influencer based in New York & California. Twah is recognized by the esteemed wedding publication, Over The Moon, as one of the Top Wedding Photographers in the Industry.

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