4 Ways to Make your Website Stand out and Book Your Dream Clients

I’m chatting with Amanda Shuman from Carrylove Designs about the 4 Ways to Make Your Website Stand out and Book Your Dream Clients. Amanda shares her thoughts and advice as to why your website is important, why neglecting your website is actually hurting your business and tips on what you can do right now to get your site back on track. A little bit about Amanda is that she is an award-winning designer and founder of Carrylove Designs. Carrylove Designs is a Digital Marketing Agency specializing in helping service-based businesses reach six figures and beyond through intentional branding. She is passionate about design and believes pairing a beautiful brand aesthetic with an intentional website strategy is the cornerstone for success and booking clients effortlessly.

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Tips for Running A Business With Your Best Friend

I’m chatting with Elisabeth and Cami from Biz Birthday Bash all about tips for Running A Business With Your Best Friend. Elisabeth and Cami share their story about how they met in a stationery Facebook group, became instant best friends, and with a spark of an idea, created a thriving business together. A little bit about Cami is that she is wedding stationery & watercolor artist living in the sunshine state. Elisabeth is a calligrapher and wedding invitation designer based in Atlanta, GA and together they are Biz Birthday Bash. They are the creators and hosts of The Stationery Summit and A-Z directory Membership. They also have their own podcast Biz Birthday Bash.

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Want more Tea? One-on-One Coaching is now available! Find out more here!  Visit Our Shop - Get our latest Online Course and E-Guides  Stay in the know! Subscribe to our newsletter, podcast, join our facebook group, and be sure to follow @jainekershner and @teawithjaine on Instagram.  Greetabl Discount - Save 20% Greetabl and Greetabl Insider Pro. Use code JKERSHNER at check out.  Interested in collaborating? Please fill out our contact page and say hello!

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The Ins and Outs of Mentoring with Renee Sabo

We are chatting with Renee Sabo, the founder, and owner of Urban Soirée, all about the In’s and Outs of Mentoring. We chat about what actually is a mentor, why you might benefit from one, and how to know you’re making the right investment for your business. A little bit about Renee is that Urban Soirée produces elevated and romantic celebrations through full-service wedding planning and design for couples on the East Coast and destinations worldwide. She is also the host of The Confetti Hour Podcast and offers 1:1 mentoring options for wedding professions. Be sure to check the show notes to learn more about Renee.

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How to Setup Your Mini Sessions with Rebecca Rice

We are chatting with Rebecca Rice about how to set up and structure your mini sessions for profitably. Rebecca has been called the “Queen of Mini Sessions” and during our chat, she shares all about how she setups up for mini sessions for success, to best utilize her time, and how to make the most amount of profit per session. A little bit about Rebecca is that she is a photographer, educator, wife, and mom living in Nashville, Tennessee.  She has the heart to equip aspiring and established photographers and business owners alike with the tools they need to create a profitable business.

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Whatever it is, the way you tell your story online can make all the difference.

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How to Get the Best Hashtags Instagram - Hashtag Fox

I’m so excited to finally share one of my favorite new apps for Instagram. Everyone, meet the incredible Hashtag Fox. It’s an incredibly easy-to-use online app that allows you to clearly, simply, and quickly search the most popular hashtags being used and found on Instagram in real-time!

Hashtag Fox for Instagram

 
 

I have been using Hashtag Fox for the last few months when I sit down to batch scheduled my Instagram posts for my wedding photography and the podcast/business coaching Instagram accounts. They provide a wonderful how to use the program when you first join but here’s a quick overview of how I like to use the program.

First, I log into Hashtag Fox and do a quick search on hashtags that I use frequently. It only takes a few minutes for the app to come back with the best and most popular hashtags that are being seen on Instagram. The program is easy to read with visual aids to help you see the top 9 Instagram posts and rates them from good to bad.

Next, your results will start to appear on your screen. You can simply click on the hashtags you’d like to use (note: you can use up to 30 hashtags on each Instagram post) and gives you the option to either save them to a new Hashtag Fox saved collection or simply copy and paste them into your Instagram Planner (I use Later) or directly into the Instagram post.

I prefer to create a new collection each time and then see how well the new set of Hashtags performs. You simply repeat this process for each new hashtag term you want to use. So easy!

Hashtag Fox App for Instagram.png

My Favorite Feature - Nerd Mode

One of my favorite features in Hashtag Fox is Nerd Mode (image below) because it breaks down the hashtags by their actual performance!! If you are a data lover like me, this is so valuable!! It says which hashtags are Excellent, Good, or Insufficient (I would steer clear of those!). It’s so helpful to see how they rank and which ones you might want to focus on when you are creating your new posts.

You can also sort by the Magic Score or EP Likes, Average Likes, Comments, and more so you can see how each particular hashtag performs on the platform.

I like to use a mixture of popular and not-so-popular hashtags to give my posts a good chance of being seen. Instagram will only show your posts to approximately 3-5% of your audience so having a tool in your back pocket to help you be found is really something every wedding photographer should invest in.

Hashtag Fox for Wedding Photographers.png

Instagram Hashtag Results

After a few months of consecutively using Hashtag Fox, I can confidently say that more and more people have been seeing my posts on Instagram. They typically are new users who do not follow my accounts but through the power of hashtags found and saw my content on Instagram.

With how hard it is to be found on Instagram these days, I will take any help I can get and Hashtag Fox is a powerful, easy-to-use tool that makes searching for new hashtags simple and fun!


A Special Discount Just for You!

Just for our Tea with Jainé community - Hashtag Fox is $9 per month and you can use the discount code jainekershner to save money off of your monthly subscription. I’m so happy to partner with wonderful companies that support Tea with Jainé.

- I was given a free subscription to Hashtag Fox in exchange for my honest opinion and review.


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Common Branding Mistakes that Keep you From Consistent Client Inquiries with Bonnie Bakhtiari

We are chatting with Bonnie Bakhtiari about the common branding mistakes that keep you from consistent client inquiries. Bonnie helps us pinpoint what could be holding us back from having our dream clients pop into our inboxes day after day. A little bit about Bonnie a brand designer and strategist for creative entrepreneurs. With over nine years of experience in creating elevated visual brands founded on intentional strategy, Bonnie works daily with female entrepreneurs in the photography, wedding, and event industries to help them create strategic brands that empower them to achieve their goals.

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How to Create a Captivating and Money-Making Brand Through the Power of Stories with Michelle Knight

We are chatting with Michelle Knight all about how to create a captivating and money-making brand through the power of stories. Michelle talks about how you will begin to connect with your ideal clients, target audience, and build trust with people who are interested in working with you by sharing your personal stories. We talk about using the power of stories in your website copy, marketing, and across your social media accounts. A little bit about Michelle is that she is a branding and marketing strategist and founder of Brandmerry, where she helps female entrepreneurs create a captivating and money-making brand through the power of story. Michelle has spent the past 4+ years building her 6-figure business on one singular skill alone...storytelling.

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Michelle Knight

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Productivity Tools and Apps for Wedding Photographers

It's hard to believe but we are entering the second quarter of the year. Where does the time go? The first quarter usually means a lot of prep for your upcoming season so I wanted to share a few of my new & old favorite productivity tools that help kept me on track the last three months.

I hope they are helpful for you too & if you have any suggestions, I'd love for you to leave a comment and let me know what your favorite productivity tools are. Enjoy!

Productivity Tools and Apps for Wedding Photographers

No. 1 - Full Focus Planner - I started out the New Year with one of the Classic Standard in Black Full Focus Planner by Micheal Hyatt. I was looking for a daily planner to keep me on track with my daily tasks, quarterly goals, and something small enough to fit comfortably on the desk. I had something similar from another company but I never used it because it was simply too big. After a few weeks, I knew this was the perfect planner for me and finished it at the end of March and purchased a yearly subscription where they automatically replenish your planners every 80 days. So smart but I wouldn't expect anything less from Micheal Hyatt. If you haven't read Your Best Year Ever - I would highly recommend picking up a copy of his book too!

No. 2 - The Template Tribe - I might have a degree in Graphic Design but it doesn't mean that I want to design my own Canva templates on my own, so when I found The Template Tribe, I was so relieved! Not only are their Canva templates beautifully designed (simple, modern) but they have Canva templates for everything including e-guides, online courses, lead magnets, and so many more that ANY small business owner could use. They offer a monthly membership that gives you immediate access to all of their templates. It's a great resource that saves me so much time creating new products in the shop. They also have some great freebies for you to try before you decide to sign up.

 Tip: You will need Canva Pro to use and edit these templates

No. 3 - Later - Instagram Planning App - I have been using the Later app for over two years now and I have to say it's probably one of my favorite apps I use. I spent about 1-2 hours a week creating new content for Instagram and using the Later Instagram Planning App makes it so easy for me to create new posts, schedule, auto-publish, and geo-tag my posts so that I don't have to think about it once it's done. I also started a second Instagram account for Tea with Jainé so by using Later to plan both accounts, it truly is a lifesaver.

No. 4 - Tailwind - Pinterest Planning App - I am finally back to pinning my new blog posts on Pinterest with the help of the best Pinterest app out there, Tailwind. Not only does it make it fast to pin your work to your boards, it knows the best times to actually pin them so people will see your work. Lately, my recent pin views are off the charts and I know it's from using Tailwind along with my own Pinterest techniques. It's a must-have for any wedding photographer!


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Becoming Financially Fit to Start Your Own Business

We are chatting with Kelly Mathis of Kelly Grace Photography all about how to become financially fit to start your own wedding photography business. Kelly opens up about her journey from being 70k in debt to being financially free. A little bit about Kelly is that she is a wedding photographer who captures weddings in the midwest and destinations across the US. She is also a financial educator to creative entrepreneurs coaching them on how to pay off debt, create a savings plan, and build a sustainable + profitable business. Kelly's goal is to teach others how to live out their creative dreams while experiencing more freedom, less stress, life-changing wealth, and a lasting legacy for generations to come.

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Best Dress and Shoes for Wedding Photographers

I get asked often what should I wear as a wedding photographer while I’m photographing a wedding? I know that when I was first starting out, it took me a long time to find the perfect “work uniform” that I could wear and be comfortable in for 8-12 hours at a time. I can’t even begin to tell you the horror stories!

So, as we begin to get ready for wedding season, I wanted to share my favorite “little black dress” (with pockets!!), super comfy shoes, and accessories that I wear for all of my events. Below is my updated “go-to” items that I buy in multiples and wear out each season. 

 Now is the perfect time to stock up & I hope these are helpful for your next wedding!

Best Dress and Shoes for Wedding Photographers

No. 1 - Amelie Dress by Boden - This Amelie dress is the updated version of my beloved Phoebe dress which has sadly been discontinued. The Amelie is a very universally flattering A-Line shape and made from breathable fabric which is great for when you start to break a sweat. The best feature about this dress? It has POCKETS which is a “must-have” for me!

No. 2 - Gabor Gabor Black Flats - I LOVE these shoes! They are like sneakers with a rubber and flexible sole but they look like nice flats from above. These are 100% my secret shoe weapon on a wedding day!! They didn’t need any “breaking in” so no band-aids required. I’ve had mine for about 5 years and they are still going strong! They also come in a cute Ballerina Flat or Buckle Toe options.

No. 3 - TOMS Jutti Flats - Black Suede - Perforated Detail - I change into these flats as soon as the ceremony is over and cocktail hour begins. I love these TOMS because they are so comfy and give my feet a bit of break by switching up my arch support. I purchase at least 2 pairs every season and wear them out by the end of the year.

No. 4 - Rothy’s Pointed Black Flat - (save $20 when you order your first pair of Rothy’s through this LINK) - I like these Rothy’s for a few reasons but mainly because they are very stylish and comfortable at the same time. They are machine washable so they are going to last a long time. I will wear these for either part of my day but I would suggest getting arch supports if you require more support insole support.

No. 5 - Black Compression 5” Bike Shorts - One time I wore Spanx to a wedding and by the ceremony, I was ripping them off before the ceremony even started because I couldn't breath! So, I found a pair of compression bike shorts (similar to linked) and they are my go-to “shorts” i wear under every dress when I’m working. They are comfortable, give me a bit of shape, and do not tug or pull throughout the day.


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